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How Financial Services Companies Build Relationships Through Content
-When it comes to innovative content marketing and customer service, let’s just say the financial services industry hasn’t taken a…
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Zendesk Shares Keys to Creating an Outrageously Successful Brand Publication
-Editor’s note: Monica Norton is a finalist for 2017 Content Marketer of the Year. We will be sharing insight from…
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9 Strategies for Using Customer Testimonials in Your Content
-We look for and act on (even if subconsciously) social proof in all areas our life – including how we…
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The Future Model for Content Marketing and Media Are Identical
-A few months back I wrote about Cosmopolitan magazine in my letter for the CMI weekly newsletter (hey, don’t judge…
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The Only 10 Ways to Make Money From Content Marketing
-In September at Content Marketing World, Robert Rose and I will launch our (combined) sixth book called Killing Marketing. The…
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This Week in Content Marketing: The Bull Market in Marketing Is Just Beginning
-PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. In this…
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This Week in Content Marketing: Apple and Amazon Race to Content Dominance
-PNR: This Old Marketing with Joe Pulizzi and Robert Rose can be found on both iTunes and Stitcher. This week,…
